SEO Campaign

Alignment and objectives:

We will define the objectives and monitoring KPIs in addition to analyzing the needs and interests of your business to prioritize the performance of each recommendation.

SEO Audit:

It serves to detect problems that search engines may have in accessing, crawling and indexing the content of your website. We will analyze all the points that can affect your positioning

Universe of keywords:

We will look for the main searches that your potential clients carry out and analyze each search intention to optimize the architecture of your website and your content accordingly

Analysis of your sector:

To understand which are your main competitors and the strategies they use.

Knowledge of products and/or services:

We need to understand your product and/or service and how you are selling it, what works, what doesn't, how your competitors offer it, who are your types of customers for each product, their interests, motivations, objections...

Monitoring of technical implementations

Many of the recommendations resulting from the analysis will involve technical implementations, changes to your web code, servers... Our job is to support and ensure their proper implementation

Web popularity:

We will generate relationships with third parties and start strategies to improve the relevance of your website by promoting the generation of links from other sites.

Measuring results:

We develop dashboards that allow us to see the evolution of the project at an organic level at all times and help us make strategic and business decisions.

Continuous improvement:

Algorithm changes, new competition, opportunities for improvement, our own experiments with positive results... we must always be on the lookout for improvement.